Your theme says the tag is there. Your reporting says conversions are down. We load four page types in a real browser and tell you which of your tags actually fired.
Brokennorthgate-supply.comGA4 is loading but not firing on your product pages.
The library was fetched and returned 200. No event ever reached Google. The store's own beacon fired on the same page, so we know the page rendered — this is the tag, not the site.
| Page | GA4 | Meta | Klaviyo |
|---|---|---|---|
| Home | Firing | Firing | Partial |
| Collection | Firing | Firing | Unobservable |
| Product | Broken | Firing | Unobservable |
| Cart | Firing | Partial | Unobservable |
We scanned 500 live stores in September, sampled at random. 6.4% of Shopify stores and 11.3% of WooCommerce stores had at least one vendor loading and staying silent on at least one page type.
| Platform | Broken | Stores |
|---|---|---|
| Shopify | 6.4% | 320 |
| WooCommerce | 11.3% | 180 |
The page still loads. Customers still buy. Nothing errors on screen.
Loads, never fires
The library returns 200. No event reaches the vendor. Totals look plausible because another page still sends.
Fires on one page type
Klaviyo on the homepage and nowhere else. The dashboard is not empty, so nobody opens the theme.
Consent never resolves
The banner sits there. The scanner cannot tell a blocked tag from a tag that was never asked to run.
Checking forty client stores by hand is forty tabs and forty judgements, every morning. Nobody does that twice.
01
Four page types, a real browser, a timestamped report. No account and nothing to install.
02
Trace repeats the check on a cadence. A script added, removed or changed is a row, not a feeling.
03
Manifest is the inventory and the change record a QSA asks for on pages in PCI scope.